Movie Review: Badmaash Company (2010)

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Perhaps, like in the one fantastic film he was great in, there really are two Shahid Kapoors. One is a decent actor, the sort of person Imtiaz Ali can coerce into impressive restraint, and Vishal Bhardwaj can work miracles with.The other, more frequently seen brother is a talentless hack, one of those young dancing boys who purses his lips to show emotion and wallows in his own smugness.

This film, as you might have guessed, stars the latter. Not that director Parmeet Sethi — who will forever be known as the man Simran [ Images ] turned down in the biggest hit of our times — is absolved of blame purely because there isn’t a single actor in his film. (Well, there’s Pawan Malhotra, sure, but there’s only so much that ever-reliable performer can do on his own. Remember Delhi 6?)

Badmaash Company is an unimaginably boring film that is so amateurish it hurts. Peopled entirely by imbeciles, the film is about a bunch of swagger-happy bling-loving scamsters who come up with some mild manipulation with selling sneakers.

Promo:

BADMAASH COMPANY is an extraordinary story set in the 1990’s in middle class Bombay (as it was known then), of four ordinary youngsters – Karan (Shahid Kapoor), Bulbul (Anushka Sharma), Zing (Meiyang Chang) and Chandu (Vir Das) – who came together to start an import business of things longed for by yuppie Indians!

What made their venture such a stupendous success was the fact that they found a way to beat the system and soon became the undisputed kings in their business, realising their one dream of making quick money by doing all the wrong things… the right way!

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